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COVID-19 TV Spot Hindi Welcome Warrior 30 sec

Medium TV PSA
Language(s) Hindi
Description Note: As on 7th January 2020, a new strain of Coronavirus was identified. The virus has been renamed by WHO as SARS-CoV-2 and the disease caused by it as COVID-19. Risk communication and community engagement (RCCE) will be the main stay for containment of COVID-19.

The feeling of paranoia is seeping in as the numbers increase. While most people are cocooned in the safety of their homes, there is a section of our society that is fighting the pandemic at the forefront. This TV spot goes out to larger section of society to express their solidarity with COVID warriors and encourage them in a humane manner.COVID warriors are risking their lives and their family's lives in the line of duty. This film's message shows the homecoming of a COVID warrior after days of relentless service and how her society treats her.
Keyword(s) COVID-19, Coronavirus, COVID warrior; welcome warrior; stigma and discrimination; SARS-COV-2, risk communication, public health, novel coronavirus,MoHFW, helpline number
Programme Disaster Risk Reduction
Sub-category COVID-19
Office New Delhi
Details Note:TV Spot 30 Sec- Hindi Welcome Warrior
Date Created 17-Jul-2020
File Size 18.17 MB
Ref No DRR/COV/1988