This eight-day training module has been prepared for CR volunteers. The training program is on basics of marketing and sales with special focus on community radio. The program is built to enable the community radio teams to be self-sustainable. The training program comprises of 3 modules on basics of marketing, selling and promotion of Community Radio and applying them in their field. It also gives knowledge of salesmanship by role play exercises, field work, group work and classroom training. This module has been divided in to three parts a) Basics of Marketing: 2 day training programme, b) Basics of Sales: 3 day training programme, and c) Basics of Sales and Promotion: 3 day training programme