Synopses: Importance of immunization with special reference to measles is the central theme of this mobisode. Following important questions have been addressed in the mobisode. Question: What are the risks of not getting a child immunized? Voice Over Answer: o Child can get deadly diseases o It can affect the growth and health of the child o Without the protection of immunization, childhood diseases may lead to death of the child Question: What are the benefits of immunization? Voice Over Answer: o It gives lifelong protection to child o Child is secured from diseases and illnesses o Child stays healthy Suggested Audience: Mothers, fathers, mother-in-laws, care givers, ANM, ASHA, AWW and community members.