The pilot communication campaign’ Apni Baat Apno Ke Saath’ was implemented at certain parts of the Mumbai city in year 2022 by the Citizens Association for Child Rights (CACR) in support with UNICEF, USAID, and the Maharashtra inter-faith alliance. The program touched upon the social issues related to mental wellbeing, health, immunization, and anaemia in adolescents. The poster on the adolescent anaemia was used during the community interactions at community helpdesk to create awareness through counselling. The posters were also used during school engagement program while talking to the students.